I’m Mat. I build impactful product teams.

I’ve defined strategies that have positively impacted millions, used behavioural analytics to protect vulnerable players of the world’s most popular games, built support teams from scratch, and even smushed banks together.

In the 17+ years of doing this, you’ve probably used a product that I’ve worked on 😉

I’m currently the Director of Product Management at SoSafe, and previously worked at companies like Intercom, Zendesk, King, and Accenture.

case study Mathew Cropper case study Mathew Cropper

How Intercom saw a 3.5X increase in job applications after sharing recruitment videos made in mmhmm

Since going fully distributed in April of 2020, a group of Intercom employees has been using mmhmm to help with everything from recruitment videos to more creative team All Hands. Teams are harnessing the power of mmhmm to stay more engaged with one another—and their clients—from afar, with quantifiable recruitment results.

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